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The New Strategic Focus of Lumos

Fri December 30

Another year in the books. As 2011 comes to an end, we here at Lumos have been busy conducting our year-end analysis and began preparing for the new and emerging trends of 2012. We believe that the market is ready for a large-scale shift, which is why we have decided to shift our strategic focus to an exciting new realm.

Enjoy.

Happy New Year!

+ Building Blocks for the New-Era Business
+ Finance 2.0 – Wall Street Meets the Web

Crowdfunding Strategy – Summary

Trends and Research – Summary

PLAN – the Business Model

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Topics

- Mar
  - DIGITAL: Terra Tribal
- Feb
  - Organizational Models for the #NewEraBiz
- Jan
  - Skyscrapers and Sandcastles
  - Let 'Em Ride

- Dec
  - BMi: Business Model Innovation - FINANCE
  - DIGITAL Markets
- Nov
  - BMi: Business Model Innovation - FASHION
  - A New Era of Business: FINANCE
- Oct
  - DIGITAL - The InterConnected Strategy
  - BMi: Business Model Innovation - FOOD
- Sep
  - Time For BMi: Business Model Innovation
- Aug
  - DIGITAL: Inheriting a Complex World
- Jul
  - Sailing Ships and Telling Stories
- Jun
  - The #NewEraBiz in NYC
- May
  - #Sustainability as a Strategy
  - Business Model Breakdown: FASHION 2.0
- Apr
  - The Entrepreneurship Era
  - Crowding the Runway : CrowdFunding FASHION
  - Break it down: Business Model Breakdown
  - Beyond Organic : The New Groove of FOOD
- Mar
  - FINANCE : Funding the Niche
  - Sustainable FASHION: La Mode of Branding
  - Business Modelling 2.0
  - Reality Check - The New 20%
- Feb
  - FINANCE - The Redistribution of Dealflow
  - Avant Garde : Moving FASHION Forward
  - Business Model Breakdown - ETSY
  - DIGITAL: The Advent of Collaborative Commerce
- Jan
  - FINANCE – The Seedrs Report
  - The Reason to Empreender - Impact
  - Incubating the Impact-Driven Business Model
  - Business Model Breakdown - ASTA Networks
  - ReImagine : ReDesign : ReConnect

- Dec
  - 2012 - Year in the Rearview
  - Happy Holidays & Merry Christmas
  - Strategy Sessions : Blackberry 10 + Product Launch
  - FINANCE - The SMB Finance (R)evolution
  - A New Era of Business - FASHION
- Nov
  - The Collaborative Economy- Inspiration from Spain
  - Business Model Breakdown – Collaborative Consumption
- Oct
  - Renewable Energy + Crowdinvestment
  - Youth Entrepreneurship + Crowdfunding
  - OYW – Gen Y + Global Issues
  - FINANCE - London + Crowd Finance
  - LATAM: MyCFS Followup
  - The Crowdfunding Ecosystem - Evolved
- Sep
  - The Road to Reason – be Unreasonable
  - A New Era of Business – FOOD
  - Crowdfunding Strategy – Summary
  - Trends Research - Summary
  - Building Blocks – SPREAD – the Social Media pipelines
  - Building Blocks – TEST – demand via crowdfunding
- Aug
  - Crowded Judgment – projects worth crowdfunding #dos
  - Crowdfunding and the principle of Social Capital
  - Building Blocks - PLAN - Toolkit
  - Building Blocks - PLAN - the Strategy Kit
  - Build Brands that Matter
- Jul
  - Building Blocks – PLAN – The Financial Model
  - Building Blocks – PLAN - the Business Model
  - Is Legalized Crowdfunding coming to Canada?
  - GEN Y Business - Welcome to Generation Collaboration
  - Building Blocks for the New-Era Business
- Jun
  - Crowded Judgment™ - projects worth crowdfunding #uno
  - Strategy Session: Crowdinvesting + The Entrepreneur
  - Strategy Session: Crowdfunding + The Social Enterprise
  - Business Model Breakdown: Crowdfunding
- May
  - What is Sustainable Growth?
  - Finance 2.0 – Wall Street Meets the Web
  - Social Enterprises and The Rise of the Impact Entrepreneur
- Apr
  - My Crowdfunding Study - The Report
  - Strategy Case Study: RIM Launches the Playbook
  - Community, Collaboration & Co-creation – Driving A New Era of Business
- Mar
  - Strategies for a Successful Crowdfunding Campaign
- Feb
  - The Future Frontier: Business in Big, Bad Brazil
- Jan
  - My Crowdfunding Study

- Dec
  - The New Strategic Focus of Lumos
  - The Brazilian Dream
- Nov
  - Prototyping Ideas - A Visual Process
  - Crowdfunding and the Creation of the #neweconomy
- Oct
  - Taking your Message to Market: Lessons from #15m
  - Beyond Reason – the Importance of Being Unreasonable
- Sep
  - Cross-Cultural Marketing: social networks & the new frontier
- Jul
  - What Do You Do When You Get an Idea?
- Jun
  - RIM Playbook Launch – Lessons Learned and the Silver Lining
- May
  - The Changing Face of Business
- Apr
  - The Power of Socially-based Business Models
- Mar
  - Businesses with Bang!™- AirBNB
- Feb
  - Business Model Breakdown - Android
  - Creating a Business Model and Marketing Strategy for Apps
  - Business Planning Basics: Competitive Analysis the Social Media Way
  - Businesses with Bang!™ – ProFounder
- Jan
  - Spurring Innovation: Summary – Saddle Up and Go
  - Part VI: Spurring Innovation - Does Wesley Clover have it right?
  - Part V: Spurring Innovation- Let the market be your Guru
  - Part IV - Spurring Innovation: Design Thinking and Business Model Innovation – A Dynamic Duo
  - Part III – Spurring Innovation: Catalyzing Creativity and Breaking down Silos
  - Part II: Spurring Innovation - Why Failure is a Misnomer
  - Part I: Spurring Innovation - Inspiration from Abroad
  - Intro: Bucking the Trend - Spurring Innovation in Canada

- Dec
  - Happy New Year from Lumos
  - Happy Holidays
  - Brazil: An Emerging Hotbed for Entrepreneurs
  - Business Plan Basics: Put on your Hard Hat and Survey the Landscape
  - Businesses with Bang!™ - Chocri
- Nov
  - Business Model Breakdown – PayPal
  - Business Plan vs. Business Model – The Differences and Where They Integrate
  - Social Entrepreneurship – Boulden up and Be Unreasonable
  - The Key Components of a Business Plan
  - Businesses with Bang!™ – M-Pesa
- Oct
  - Business Model Breakdown – Community Lend
  - The Canadian Innovation Commercialization Program (CICP) – Government of Canada’s Stimulus for Innovation
  - Building a Website for your Business - the Basics
  - The Wisdom Behind Writing a Business Plan
  - Businesses with Bang!™ - Tesla Motors and Elon Musk
- Sep
  - Business Model Breakdown – Mobile Apps
  - The New App Economy
  - No Fluff Marketing for Startups
  - Businesses with Bang!™ – Bling Nation
  - A New Cycle in Technology
- Aug
  - Business Model Breakdown – Freemium
  - The Promise of Microfinance for Entrepreneurs
  - Cost Per Customer Acquisition (CPA)
  - Businesses with Bang!™ – Kickstarter
  - The Street Smarts for a Scalable Business Model (Part 4): Putting the Pieces Together
- Jul
  - The Street Smarts for a Scalable Business Model (Part 3): Customer Validation
  - The Street Smarts for a Scalable Business Model (Part 2): Feasibility Study and Initial Validation
  - The Street Smarts for a Scalable Business Model (Part 1): Imagination and Creativity
  - Why Build a Financial Model?
  - The Key Components of a Business Model
- Jun
  - Business Model Breakdown - Quirky.com
  - Where Lumos fits into the Business Picture and how it is Relevant to your Business
  - Basic Business Models
  - Business Model - What Is It?
  - Businesses with Bang!™ - Johnny Cupcakes
  - What Is The End Goal of Market Research?
- May
  - How Design Impacts Strategy
  - The Blind Men and the Elephant - a Market Research Study
  - Why Design Matters – A Look at the Importance of Product Design
  - Idea Validation – What’s The Best Way?
  - The Top Mistakes Entrepreneurs Make When Pitching: No Exit Strategy
- Apr
  - I Paint Pictures with a Red Pen
  - The Top Mistakes Entrepreneurs Make When Pitching: Hockey Stick Growth
  - Business by Design
- Mar
  - The Top Mistakes Entrepreneurs Make When Pitching: Diligence Not Done
- Feb
  - What Every Start-Up Needs.....
  - Getting Financing - The Wow Factor
- Jan
  - The Technology Start-Up: There's More to Life Than VC Dollars
  - The Love of Lumos